Mark Molinari

Corporate VP of Revenue Management and Distribution
Las Vegas Sands

Mark is a revenue management veteran with 15 years of experience specializing in the resort and gaming industries. As the head of Revenue Management for Las Vegas Sands, Mark oversees 10 hotels with over 17,000 rooms and more than $1B USD in annual hotel revenues. Mark also oversees global eCommerce Analytics, Marketing Performance, and Data Science.

Check out the incredible speaker line-up to see who will be joining Mark.

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The Digital Traveler: Harnessing Their Research For Your Revenue

Thursday, January 4th, 2018

14:15 Keeping A Watchful Eye: Combatting Pricing Competition

It’s a competitive world out there when it comes to travel options so you need showcase your best deals and the best price while operating your eCommerce site to maintain a revenue-generating bottom line. Not so easy, but Mark Molinari shares the following tips to combat price competition:
• Keeping track of partner sites and other travel sites—ensuring rate parity agreements are in-tack
• Protecting your brand terms in online search to drive more bookings direct
• Pricing transparency: having the customer understand why your site has exclusive offerings, and what benefits are derived through direct booking