Karen Tepper

Mobile Vice President
Priceline.com

Karen Tepper serves as the Vice President of Mobile Products at priceline.com, where she oversees the company’s global mobile product efforts. In this role, she focuses on developing innovative mobile travel solutions with the product, design and engineering teams. Karen joined priceline.com in 2009 and has held several key roles with the company. In 2011, she formed the company’s first front-end mobile product team and has since played a critical role improving priceline.com's mobile Website, iPhone, iPad and Android applications.

Previously, Karen held roles for other established brands in the travel industry including Expedia, Inc., Starwood Hotels & Resorts, and Marriott International. She holds a Bachelors of Science degree in Hotel Administration from the Hotel School at Cornell University. In 2015, Karen was nominated for the Connecticut Technology Council’s annual Women of Innovation award in the large business and leadership category.

Check out the incredible speaker line-up to see who will be joining Karen.

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Be Our Guest: Extending Digital Solutions To The In-Trip Experience

Sunday, February 4th, 2018

12:00 Supporting The Last-Minute On Demand Mobile Customer

A close look at the last-minute booking phenomenon. Contrary to popular belief, mobile technology did not only spur a healthy number of spontaneous same-day bookings, it also empowered travelers to plan to be spontaneous. Many same-day bookings are researched days and weeks in advance not only on desktop websites, but also on mobile sites and mobile apps. To support the On Demand traveler who plans to book a same-day reservation, mobile products must:
• Include features that facilitate browsing and searching across multiple platforms
• Offer a mobile-optimized checkout experience focused on speed and simplicity
• Support and encourage re-engagement
• Contain deals, offers, or tools that are personally relevant to each individual user